Communication Matters: Are You Being Effective?

Recently, I read an article by a Catholic Priest. He was sad about the
quality of worship in the churches in his denomination. In his article,
he grieved about the poor way in which we conduct worship and lead
the Church in a time when the secular world is speaking so critically
of us. We need a more professional element in our service to Christ,
the commitment to do our best.

We have learned from contemporary businesses, both large and small, that you simply do not stay in business unless you do a good job. For businesses to succeed they must truly meet the needs of the public. The same is true for the Church. The gospel of Jesus Christ does meet our needs and yet so often we present it in a way that makes it seem truly irrelevant. So often our preaching is ineffective and our local church programming is just completely irrelevant. Much of it is out of date even for the 1950’s much less for today’s society. It’s time for us to understand that quality matters. Not only in what we share but in how we share it. Communication matters, be it effective or ineffective, it will have an impact.

Every churchgoer or church member wants to know, “How will I benefit from doing this? Will I learn? How will it help me in my daily life? Will I receive information that will help me make decisions or be a better parent?” We must learn again how to do “church” and do it more effectively to meet the needs of the public and reach new people for Christ.

There are churches that are succeeding today and we must learn from them. There are writers, speakers, leaders, and seminaries that are on target but most are not. It’s time that we become more effective at our callings and understand that effectiveness is part of our calling.

The organization I have created, Leadership Nexus Foundation, is committed to providing training to help the Church be more effective in reaching new disciples for Christ. On October 20-22, 2014 we will be holding a Leadership and Preaching Conference in Arlington, Texas. This conference will feature leaders from across the Church and from all areas of business to lead us in the best ways to communicate more effectively and lead the Church out of this decline. Make plans now to join us!  

Recommended reading on this subject:

TELL and Needs-Based Evangelism, are two books I have written to help church leaders and congregations be more effective in communicating the Gospel. I recommend these, as well as, The Great Evangelism Recession, by John S. Dickerson and The American Church Crisis, by David T. Olson.

____________________________________________________________

Dr. Bob Pierson travels all over the country and world doing his effective evangelism training. He is available to teach your church, district or congregation his proven and effective methods to reach new disciples for Christ and grow your church. For more information about this training, visit online, today.